Overview and key features
Don’t depend on anyone
Unlike most managed “web applications” or “on-line CRM systems”, RealtyWare is a desktop software that runs directly on your computers and does not require an Internet connection. As a result, you don’t depend on any services providers and you don’t have to pay any monthly fees. You also don’t risk losing your data if your service provider goes bust, you miss any payments or anything else happens. Your data stays at your office, and nobody except you has access to it.
RealtyWare also does not force you to use any specific services or providers for your web site. You can easily connect to your RealtyWare databases, extract any information you need and build your own web site database.
Contact management
RealtyWare is a customer relationship management (CRM) solution that provides the tools and capabilities needed to create and easily maintain a clear picture of sellers, buyers, agents, collaborators and your staff. Some features include:
- Complete history and activity tracking per contact. Each activity is formed by one or more members, making it possible to assign an activity to multiple contacts and properties.
- Unlimited number of phone numbers, email addresses, web site and other communication methods per contact.
- Freely definable multi-level groups help you to organize contacts and properties the way you want them.
- Contact-to-contact and contact-to-property relations let you easily organize related contacts and properties1.
- Properties are directly linked to their respective contacts: One contact can be the owner of multiple properties, there is no need to enter the same contact information multiple times for each property.
- The sophisticated mail merge function allows you to quickly contact all or selected groups of your customers via printed letters and e-mail, saving you literally hours of time.
RealtyWare manages properties and presents them to your customers in multiple languages. Easily create multi-language print-outs, window cards and flyers and send them by email as PDF, HTML or JPEG. By default, English, German and Spanish languages are enabled; more languages are available on request without any additional costs.
Furthermore, support for metric and English measurement systems and an unlimited number of currencies allow you to list and offer properties in many different local markets.
Centralized information
RealtyWare provides a single, central repository for critical prospect, customer and property information captured across your business. Attach any kind of document to contacts, properties or activities. Every user has instant access to every piece of information. Everything is stored in a single Microsoft SQL Server 2005 database, greatly improving security and simplifying deployment.
Adapts to your business
You can directly customize many aspects of RealtyWare:
- You can easily create and customize as many reports as you need. Reports can be used for anything, from internal customer lists to flyers or window cards.
- Areas help you organize your geographical sales areas/zones the way you need them. The areas are arranged in a tree-like structure with as many levels as you need; they can cover anything from multiple countries to small neighborhoods.
- An unlimited number of currencies allow you to present your properties to international customers. The currencies can be automatically updated over the Internet, saving you time and eliminating potential errors.
- Groups allow you to easily categorize your contacts and properties. Arranged in a tree-like structure, they can be used to represent the structure of your business and customers.
- You can quickly create and organize templates for the built-in word processor, streamlining the communication with your customers via e-mail, printed letters and mail merges.
Start working with RealtyWare from the moment you install it. No configuration is required, and if you are familiar with standard Microsoft Windows software, you’ll feel at home right from the beginning.
Furthermore, RealtyWare has been designed from the ground-up to eliminate redundant information and work, saving you time and eliminating mistakes caused by out-of-date or incorrect data.
RealtyWare includes a word processor, a picture editor and a report designer, all of them specifically designed for ease-of-use and virtually eliminating the need for other third party applications.
Scales with your business
RealtyWare scales with your business, whether you are a one-person business, a larger workgroup or a multi-branch franchise company. The built-in user and permissions system allows you to assign specific usage rights to each user in your network. Proven and state-of-the-art database technology from Microsoft ensures stability and scalability.
Upload your properties to anywhere
Easily upload your properties to your own web site, property portals and multiple listing services (MLS), increasing exposure of your business and forging new relations. You can quickly choose which properties to upload and to where.
Sales & Rentals
RealtyWare handles properties for sale and for rent. Holiday and short-term rentals are also supported, complete with handling of rented, occupied or reserved date ranges for each property. Everything is tracked in the history and activities for each property and contact.
1 Available Q4 2007.

